Trump Book in a Free-Fall

If you read my blog post on Sunday about Ivanka Trump‘s best-seller, Women Who Work, you are aware that it debuted at # 1 on the Wall Street Journal business list.

You can read my post by clicking here.

I reported that it was # 253 in total book sales on Amazon.com.  In less than two days, the book is acting like a rock sinking to the bottom of the ocean.  As of this writing, it is now at # 699 in total books, but is still in the top ten of two sub-categories.

I will be interested to see if the book goes completely OFF the list this weekend.  Can a book that enters at # 1 be so bad that it is no longer even a substantial seller just one week later?

Let’s find out on Saturday.

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